What Business Development REALLY Means, According to Brent Atkins
Show Notes Mo asks Brent Atkins: What is your personal definition of business development? When training his team, he tells them to “build your brand.” The way they go about building relationships and adding value will be different from Brent’s, and they need to lean into that. When Brent worked on the carrier side of […]
Brent Atkins on Brand Building – Time To Get Great At Business Development
Show Notes Mo asks Brent Atkins: Tell me about the time you realized that business development was awesome. Brent learned early on the need for business development because he has done sales throughout his career. The one thing he realized from all his different work experiences was that he loved interacting with people and connecting […]
Cannon Carr Asks Are You Selling or Solving Problems?
Show Notes Cannon Carr shares the insights he’s learned over the years about why he’s not a sales guy, but loves business development. Learn about the key mindset shift that unlocks the power of business development and makes it something fun, easy, and repeatable, and how to instill simple habits that deepen relationships by being […]
Going Back In Time, What Cannon Carr Would Say To His Younger Self
Show Notes Mo asks Cannon Carr: If you could record a video about business development and send it back to your younger self, what would it say? Cannon would record a few simple vignettes, mainly focused on the why of business development as well as the storytelling, patterns and habits involved. The first one would […]
The Business Development Story That Changed Everything for Cannon Carr
Show Notes Mo asks Cannon Carr: What is the business development story you are most proud of? Cannon’s business is about long-term relationships, sometimes multiple generations, so being able to separate out personal risk and business risk is very important. Cannon’s favorite business development story involves helping personal friends navigate their challenges. He and his […]
Cannon Carr’s Favorite Business Development Strategy
Show Notes Mo asks Cannon Carr: What is your favorite science, step, or tool from the Snowball System or GrowBIG training? The most interesting science for Cannon is around habits and the metaphor of the rider and the elephant for the conscious and subconscious mind. The elephant is a lot more powerful, and if you […]
What Business Development REALLY Means, According to Cannon Carr
Show Notes Mo asks Cannon Carr: What is your personal definition of business development? If you have a craft that you know and love and want to grow, you are naturally going to step into business development so you might as well do it right. For Cannon, business development is about connecting people and ideas. […]
Cannon Carr on Selling versus Solving – Time To Get Great At Business Development
Show Notes Mo asks Cannon Carr: When did you realize that business development was great? There was not one moment, but a story stands out in particular for Cannon. When his father was retiring from the firm he was working at, he told him that he was a great analyst but not a great salesperson, […]
Katrina Johnson Discusses Where Business Development and Neuroscience Meet
Show Notes Katrina Johnson shares her business development insights pulled from years of experience and her background in social and neuroscience. Learn what it takes to convince a skeptic, why creating a habit around communication is the key to business development success, and a simple framework for training your mind to be less reactive and […]
Going Back In Time, What Katrina Johnson Would Say To Her Younger Self
Show Notes Mo asks Katrina Johnson: If you could tape a message to your younger self about business development, what would it say? It would simply be one thing: Learn to walk the dog. When someone walks a dog, we assume that the person is in control, but that’s not always the case. Our brains […]
The Business Development Story That Changed Everything for Katrina Johnson
Mo asks Katrina Johnson: What is a business development story that you are particularly proud of? Show Notes Mo asks Katrina Johnson: What is a business development story that you are particularly proud of? Katrina’s story occurred five years ago when she went on a trip to meet a candidate for a President role at […]
Katrina Johnson’s Favorite Business Development Strategy
Mo asks Katrina Johnson: What is your favorite business development strategy from the Snowball System or GrowBIG training? Show Notes Mo asks Katrina Johnson: What is your favorite business development strategy from the Snowball System or GrowBIG training? Instead of a favorite, Katrina wants to emphasize one strategy that often goes unrecognized for how important […]