What Business Development REALLY Means, According to Mark Harris and Mo Bunnell

Show Notes Mo asks Mark Harris: What is your personal definition of business development? Business development means something different to everybody. For Mark, it’s all about helping people understand what their needs are (teaching) and then once you find that out it’s helping them find the solution they need. Mark focuses on one phrase when […]

Mark Harris Shares His Favorite Business Development Strategy with Mo Bunnell

Show Notes Mo asks Mark Harris: What is your favorite science, step, or story when it comes to the GrowBIG Training or the Snowball System? Without a doubt, the four brain quadrants are the key to connecting to almost anyone. Mark taught his daughter how to pinpoint the four quadrants within the family and use […]

Helping and Teaching Always Beats Sales with Mo Bunnell and Mark Harris

Show Notes Mark Harris went from selling books door-to-door in 1994 to one of the most effective rainmakers at Guardian Life Insurance and he shares the exact framework he used to become great at business development. Learn about the difference between following up on a work level versus an emotional level and why an emotional […]

The TRUE meaning of Business Development, According to Brian Caffarelli and Mo Bunnell

Show Notes Mo asks Brian Caffarelli: What is your personal definition of business development? Brian likes to think of business development as the art and science of guiding the buyer through their journey to an informed and confident decision. Just because you know the science, that doesn’t mean you’ll be great at business development. It’s […]

Business Development tips I wish I knew earlier – Brian Caffarelli

Show Notes Mo asks Brian Caffarelli: If you could record a video around business development and send it back to your younger self, what would it say? If you think selling is hard, buying is harder. Brian would want to tell his younger self that if he was more in tune and empathetic to the […]

Andrew Cogar and Mo Bunnell on Why Business Development is Important

Show Notes Mo asks Andrew Cogar: When did you realize that business development was really important? It really clicked when Andrew started thinking about business development not as a means of getting business but as a means for the firm to get the business they need to forge their own path. After one particular project […]

Most Important Business Development Tips from Andrew Cogar and Mo Bunnell

Show Notes Mo asks Andrew Cogar: If you could record a video around business development and send it to your younger self, what would it say? Andrew would tell himself two things. Focus on building meaningful, real relationships as early as possible with as many respected peers and people in your industry as you can. […]

Solving Problems in Business Development with Jane Allen and Mo Bunnell

Show Notes Mo asks Jane Allen: Tell me of the moment where you realized you wanted to focus on business development. Jane originally went to law school because she had read Death of a Salesman in college, and she didn’t want to end up like Willy Loman. It turned out that to be a successful […]