Mo asks Debby Moorman: If you could record a business development tip and send it to your younger self, what would it be?
- The bottomline is the idea of sales can be scary because we usually think of our worst sales experience and extrapolate that to everything. Debby’s advice to her younger self would be to take a breath, and realize that it’s all about meeting people and getting to know them, then helping them solve their problems.
- Changing the label from “sales” to “helping people and solving their needs” is a powerful mindset shift.
- People usually don’t realize that they are selling everyday, they just don’t label it that way. If you substitute “solve problems” for “sales”, you’re probably doing it all the time.
- Debby tells the story of an earlier experience where her job was traditional sales, literally going door to door, and how by simply asking questions and identifying the needs of the company, she turned a no into one of the biggest sales of the hotel she was working for.
- Everybody already sells, they just don’t call it that. When you substitute solving problems, you realize that you’re already great at what you do, and if you plug in a process like the Snowball System, you can keep getting better at it.
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